The Need For Speed
Thursday, August 26th, 2010By Hezi Saar
The abundance of battery-operated mobile electronics is driving the need for reducing power consumption in electronics and ICs and has been the design focus in recent years. The need was not only fabricating ICs in a low-power process that operates at lower supply voltages and reduces leakage, but employing special techniques to reduce overall system power. These techniques include utilizing low-power modes, voltage and frequency scaling, architecting the system in power islands, clock gating, using multiple voltage thresholds, and power-trimming options.
Social networking has enabled new ways of sharing content. Specifically, generating high-quality videos is made possible with affordable gadgets that make it easy to upload to the network. The next big wave in mobile electronics is delivering high-bandwidth content from a variety of sources such as the Internet, a camera, and storage to the display or a removable card. Also, the ability to transmit content wirelessly or via cable to destinations such as the Web, TV and computers is required so content can be consumed anywhere.
The problem is the amount of time it takes to transmit this high-bandwidth content. High-bandwidth content needs to be streamed from end to end, but there can be multiple bottlenecks. If we look at one instance of content flowing from PC via a USB cable to a storage device, the limiting factors in the mobile device are the interfaces: SATA, USB and SD. If we look at a camera or wireless network streaming data to the mobile device, it is using slow interfaces.
The bottom line is that it takes minutes to download a standard HD movie from device to device, and similarly to transmit over the wireless networks, while user the experience demands content delivery to be downloaded in seconds. This need for speed (or should we call it throughput?) is only possible with the deployment of high-speed interfaces.
The deployment of high-speed SerDes standards will allow increased capacity of the entire chain serving the mobile-device consumer from end to end. MIPI specifications such as Camera Serial Interface (CSI), Device Serial Interface (DSI), Universal Flash Storage (UFS), or DigRF, will drive increased bandwidth in the mobile device in the near future and will solve the bottleneck between baseband, application processor, camera, display and storage. MIPI specifications coupled with bandwidth increases in high-speed interfaces such as USB and HDMI will enable sharing streaming videos quickly and easily to enhance the user experience and adapt it to today’s tastes.
–Hezi Saar is senior product marketing manager for Virage Logic’s SiPro Advanced Interface IP Product Line.

Many chip designers are exploring adaptive voltage scaling (AVS) techniques, in which they tradeoff the excess performance from “fast” wafer lots with lower dynamic power by using lower voltage operation. This technique reduces overall chip power consumption while meeting the “typical” performance targets.